EMAIL COPYWRITER TORONTO
Your Emails Aren’t Converting. Let’s Fix That… Fast.
Are your emails flopping harder than a Leafs playoff run?
There’s nothing worse than pouring hours into an email campaign, hitting “send,” and then… crickets.
Your open rates are stuck at 10%.
Your click-through rates are so low they need a microscope.
And your sales?
Well, let’s just say your inbox isn’t exactly overflowing with orders.
That sucks. And it’s costing you money.
Maybe you’ve tried writing emails yourself, staring at a blank screen until your coffee goes cold.
Or maybe you hired a cheap freelancer who delivered generic, spammy copy that ended up in the junk folder faster than you can say “unsubscribe.”
Here’s the truth: bad email marketing isn’t just a nuisance… it’s a revenue killer. Every email that flops is a missed opportunity to connect with your customers, build loyalty, and drive sales.
In Toronto’s cutthroat business scene (whether you’re in tech, retail, or finance) you can’t afford to let your emails gather digital dust.
But here’s the good news: there’s a better way to turn your email list into a responsive asset.
Why Your Emails Need a Professional Touch
Email marketing isn’t just about hitting “send.” It’s about crafting messages that grab attention, spark desire, and get your customers to take action.
Done right, email delivers a jaw-dropping 4,400% ROI (yep, that’s $44 for every $1 spent, thanks, Campaign Monitor).
Done wrong, it’s a waste of time and money.
Here’s what professional email copywriting brings to the table:
- Higher Open Rates: Subject lines that make your customers click before they even realize it.
- Better Engagement: Copy that feels personal, not like a robotic sales pitch.
- More Sales: Persuasive calls-to-action that turn readers into buyers.
- CASL Compliance: Emails that follow Canadian laws, so you don’t end up in legal hot water.
- Time Savings: Let experts handle the writing while you focus on running your business.
In Toronto’s fast-paced market, where tech startups, e-commerce shops, and finance firms are battling for attention, your emails need to stand out.
Generic copy won’t cut it.
You need emails that speak to your audience, in your voice, with results that hit your bottom line.
That’s where we come in.
Want to learn how to craft subject lines that hook your readers? Check out our guide on email open loops and cliffhangers for tips you can use today.
Toronto’s Email Copywriting Experts
We’ve been helping Toronto businesses crush their marketing goals for over 15 years.
Born right here in the GTA, we know the pulse of this city… from the hustle of Bay Street to the buzz of Queen West. We’ve seen what works (and what doesn’t) when it comes to email marketing in Toronto’s competitive landscape.
Unlike freelancers who churn out cookie-cutter copy made by AI or overseas agencies that don’t get Canadians, we’re your local partner.
We dig deep into your business, your customers, and your goals to create emails that don’t just get opened, they get results.
Here’s what makes us different:
- Local Expertise: We know Toronto’s tech, retail, and finance markets like the back of our hand.
- Data-Driven: Every email is backed by analytics and A/B testing to maximize ROI.
- Collaborative: We work with you to nail your brand voice and audience needs.
- Proven Track Record: We’ve helped businesses like yours double their email conversions.
We’re not here to sell you fluff. We’re here to transform your email marketing into a systemized powerhouse.
And we do it with a process that’s as smooth as a TTC ride on a good day.
Emails That Sell
We don’t just write emails, we craft campaigns that move the needle.
Whether you’re launching a new product, nurturing leads, or re-engaging cold subscribers, we’ve got you covered.
Here’s what we offer:
Welcome Sequences
First impressions are everything in email marketing.
A killer welcome sequence sets the tone, builds trust, and turns new subscribers into loyal fans. According to HubSpot, personalized welcome emails generate 320% more revenue per email than other promotional emails.
We craft sequences that introduce your brand, highlight your value, and nudge subscribers toward their first purchase.
Our welcome emails blend storytelling, tailored offers, and strategic CTAs to maximize engagement. For a Toronto e-commerce client, our 5-email welcome sequence boosted repeat purchases by 19% in just 30 days, turning one-time buyers into regulars.
Whether you’re a retail shop in Yorkville or a tech startup in Liberty Village, we’ll make your subscribers feel like they’ve just walked into your store.
Want a head start? Download our perfect welcome email template to see the structure we use to drive results.
Promotional Campaigns
Need to drive sales faster than a TTC subway at rush hour?
Our promotional emails get customers clicking “Buy Now” before their coffee gets cold. Litmus reports that email campaigns with strong CTAs can increase click-through rates by up to 371%.
We use persuasive copy, psychological triggers like urgency and scarcity, and strategic timing to make your offers irresistible.
From flash sales to product launches, we tailor every campaign to your audience’s needs. A local Toronto retailer saw 22% more clicks with our Black Friday campaign, generating $13,800 in sales in one weekend.
We’ll analyze your customer data to craft promos that hit the mark, whether you’re selling software in the Financial District or fashion in Queen West.
Newsletters
Newsletters aren’t just for updates.
They’re a chance to inform, entertain, and sell. MailModo found that well-crafted newsletters can boost engagement when they blend value and personality. Our newsletters keep your audience hooked with compelling stories, industry insights, and subtle sales pitches that don’t feel pushy.
We helped a Toronto tech startup revive their stale newsletter, doubling their open rates to 36% by adding client spotlights and interactive CTAs.
Whether you’re sharing company news or product tips, we’ll make your newsletters a must-read for your subscribers.
Automation Workflows
Why work harder when you can work smarter?
Our automation workflows nurture leads on autopilot, saving you time while keeping your customers engaged. HubSpot notes that automated emails have 70.5% higher open rates than one-off sends.
From cart abandonment emails to post-purchase follow-ups, we build sequences that guide prospects through your sales funnel without you lifting a finger.
We set up workflows for every stage of the customer journey, tailored to your business goals. And then ensure your automations are seamless, whether you’re running a boutique in the Beaches or a SaaS company in the Distillery District.
A/B Testing & Analytics
We don’t play guessing games with your marketing budget.
Our A/B testing fine-tunes every element of your emails, from subject lines and copy to CTAs and send times, to maximize performance. Litmus states that A/B testing can improve conversions by 49% when done consistently.
We run split tests to find what resonates with your audience, then scale the winners.
We’ll give you the data you need to make smart decisions, whether you’re a new startup or a retailer in North York.
Platform Expertise
We’re not just wordsmiths.
We’re tech wizards when it comes to email marketing platforms.
Our team is experienced in industry-leading tools like Mailchimp, Klaviyo, HubSpot, and ActiveCampaign, and even Kit.com ensuring your campaigns run like a well-oiled machine.
According to Datanyze, these platforms power over 60% of email marketing worldwide, and we know how to leverage their features to supercharge your results.
- Mailchimp lets us create visually stunning emails and automate campaigns with ease, perfect for small businesses.
- Klaviyo is our go-to for e-commerce, where we use its advanced segmentation to deliver hyper-targeted copy; our Toronto fashion client saw a 24% lift in sales with Klaviyo workflows.
- HubSpot shines for B2B, where we integrate emails with CRM data to nurture leads, like the 11% conversion boost we achieved for a tech startup.
- ActiveCampaign lets us build complex automations for mid-sized businesses, ensuring every subscriber gets the right message at the right time.
Need to grow your email list before launching campaigns? Check out our email list-building strategies for proven tactics to attract the right subscribers.
How We Create Emails That Convert
You’re probably wondering how we turn your email list into a revenue-generating machine. Great question.
Our process is simple, transparent, and designed to deliver results faster than you can say “CN Tower.” We’ve honed a four-step approach that works for Toronto businesses, from service providers to retail.
It’s backed by insights from industry leaders like HubSpot, which notes that 78% of businesses see better results with a structured email process.
Here’s how we make the magic happen:
1. Discovery: We Get to Know You
We kick things off with a deep dive into your business, like marketing detectives on a mission.
- Who’s your audience?
- What’s your offer?
- What makes you stand out in Toronto’s crowded market?
We ask the tough questions you’re too busy to think about, from your brand’s unique value to your customers’ pain points.
This isn’t a quick chat. We conduct a thorough consultation, review your existing campaigns, and analyze your website to nail your voice.
For a small Toronto e-commerce client, this one step uncovered a key audience segment.
The result? A 18% boost in email engagement.
2. Strategy: We Research Your Market
Next, we put on our research hats. We study your customers and competitors to uncover what your subscribers want.
What’s stopping them from buying?
We dig into demographic data, survey responses, and industry trends for insights.
We also scope out your competitors in the GTA. This ensures your emails stand out in a crowded inbox.
Research pays off.
3. Writing: We Craft Persuasive Copy
Now comes the fun part. Our writers create emails that sound like you, only better.
Every word is designed to grab attention, build trust, and drive action. We stay true to your brand while making your message pop.
We use proven copywriting techniques, like storytelling and urgency, to make your emails irresistible. For a Toronto accounting firm, our persuasive copy lifted click-through rates by 9%.
Don’t worry about compliance. Every email is 100% CASL-compliant, keeping you in the clear.
4. Optimization: We Test and Deliver
We don’t just hit “send” and hope for the best. We test everything, from subject lines and copy to CTAs and send times.
Our A/B testing, backed by Litmus data showing 49% conversion lifts, fine-tunes your campaigns for success. We also gather audience feedback to refine content and design.
Once optimized, we deliver campaigns that get results, complete with analytics reports to show your ROI.
Most campaigns are ready in 7 to 14 days. Need it faster? We’ll hustle for your tight deadlines.
We keep you in the loop with regular updates, drafts, and revisions.
Success Stories
Don’t take our word for it, here’s how we’ve helped local businesses like yours crush their email marketing goals.
Therapy Practice Engagement Boost
- Challenge: A local therapy practice wanted to engage patients and prospects with educational content. Their blog posts were getting little traction, with low readership and minimal interaction.
- Solution: We launched a weekly educational email series tied to their blog posts. Using empathetic storytelling and open-close loop subject lines like “The Stress Tip You Didn’t See Coming,” we made mental health topics relatable and engaging.
- Result: The campaign achieved a 32% open rate and 8% click-through rate, driving 138 blog visits per week. Now their audience across the GTA is more connected than ever and their waitlist is growing.
Aesthetic Beauty Sales Surge
- Challenge: A beauty brand struggled to convert prospects into bookings and encourage repeat purchases from existing clients. Their email efforts lacked a clear strategy to boost customer value.
- Solution: We crafted a weekly newsletter with personal storytelling, like a client’s glow-up journey after a facial, and urgency-driven CTAs such as “Book Now Before Spots Fill Up!” It nudged prospects to book and clients to shop or rebook.
- Result: The newsletter delivered a 34% open rate, 4.5% click-through rate, 37 bookings, and $3,800 in e-commerce sales per month.
Boutique Inn Booking Boom
- Challenge: A boutique Inn needed to drive online bookings during spring and winter. With a small email list of under 3,500, they struggled to create consistent demand for their unique getaways.
- Solution: We launched a biweekly newsletter with a personal touch, sharing stories of cozy getaways and local adventures near the Inn. Educational content about the experience made every email feel like an invitation.
- Result: The campaign achieved a 31% open rate, 6% click-through rate, and 49 bookings per month.
Why Toronto Businesses Choose Us
We know you’ve got options.
So why pick us?
Here’s why Toronto businesses trust us to handle their email marketing…
| Concern | Our Answer |
|---|---|
| “Is it worth the cost?” | Our emails pay for themselves. One campaign can generate thousands in sales, way more than our fees. |
| “Can you deliver fast?” | We turn around drafts in as little as 3 days, with final campaigns ready in 7–14 days. |
| “Will it work for my industry?” | We’ve got experience in tech, retail, finance, and more. Your business is unique, and we’ll make it shine. |
| “What about CASL?” | Every email is 100% CASL-compliant, so you’re protected and your customers trust you. |
Plus, we’re local.
We get Toronto’s vibe.
We’re not some faceless agency halfway across the globe.
We’re your neighbours, and we’re here to make your business thrive.
Clear, Flexible Pricing, and Worth Every Penny
We know cost is a big question, so let’s get it out of the way.
Our pricing depends on a few factors: the type of campaign, the number of emails, and the level of customization.
Here’s a quick breakdown:
- Single Emails: Perfect for one-off promos or newsletters.
- Email Sequences: Ideal for welcome series or lead nurturing.
- Full Campaigns: Comprehensive strategies with automation and testing.
- Retainers: Ongoing support for regular emails and analytics.
Every project is tailored to your needs, and we’ll work with your budget to maximize ROI. Think of it this way: one well-crafted email can generate thousands in sales.
That’s not an expense, it’s an investment.
What Clients Are Saying
FAQs
Why hire an email copywriter instead of doing it myself?
Writing emails that convert is tougher than it looks. DIY emails often take hours and miss the mark on persuasion, leaving you with low open rates and no sales.
Our pros use proven strategies to boost open rates, clicks, and conversions, saving you time and frustration. We also ensure CASL compliance for Canadian businesses, so you don’t risk fines.
Think of it like hiring a chef for a big dinner party. You could cook, but a pro makes it unforgettable. Let us cook up emails that your audience in Toronto can’t resist.
How long does it take to create a campaign?
We get it. You’re busy running your business in the GTA, and you need results fast. Most campaigns are ready in 7 to 14 days, with drafts in as little as 3 days.
If you’re on a tight deadline, just let us know. We’ve delivered urgent campaigns for Toronto retailers during holiday rushes, like Black Friday, without missing a beat.
We’ll keep you updated every step of the way. You’ll know exactly when your emails are ready to shine.
Do you offer email design or strategy?
Absolutely. We don’t just write copy. We can pair it with stunning designs and full strategies, including automation and list-building, to make your emails pop.
For a Toronto beauty brand, we designed a newsletter and set up an automation workflow, driving 37 bookings a month.
Whether you’re in tech or retail, we’ll create a strategy that fits your goals.
Can you handle my industry?
We’ve worked with a wide range of industries across Toronto, from therapy practices to beauty brands and boutique Inns. Tech, retail, finance, you name it, we’ve got the experience.
Our process starts with a deep dive into your business and audience. A Toronto boutique Inn saw 49 bookings per month with our tailored emails, proving we can adapt to any niche.
No matter your industry, we’ll craft emails that resonate.
How much does email copywriting cost?
We get that cost is a big concern for Toronto businesses. Our pricing depends on the campaign type, like single emails or full sequences, but we work with your budget.
Think of it as an investment. Want a custom quote? Hit the contact button below. We’ll find a package that fits your needs and delivers ROI.
Take the First Step to Better Emails Today
Let’s cut to the chase.
Your emails aren’t working, otherwise you wouldn’t be here.
But it doesn’t have to be that way. With us, you get:
- High-converting emails that drive sales and engagement.
- A local Toronto team that gets your market.
- A hassle-free process that delivers results fast.
Right now, we’re offering a free email audit but this won’t be available forever.
We’ll dive into your current emails, pinpoint what’s wrong, and give you a game plan to fix it, all at no cost.
Don’t let your competitors snag this opportunity while your emails keep flopping.